ABOUT THE AUTHORS

Donald Miller is the CEO of Business Made Simple and creator of the StoryBrand Marketing Framework. Over ten thousand businesses have used his framework to clarify their marketing messages. He sends out a daily business tip to more than a hundred thousand business leaders at BusinessMadeSimple.com

Dr. J.J. Peterson serves as Chief of Teaching and Facilitation of StoryBrand, as well as cohost for chart-topping podcast Building a StoryBrand with Donald Miller. J.J. is a PhD in Communication and prior to joining StoryBrand spent the previous twenty years teaching and practicing communication in the entertainment industry and higher education.