CREATE YOUR MARKETING MADE SIMPLE SALES FUNNEL
The second part of Marketing Made Simple is a step-by-step process that will walk you through the creation of five marketing tools you can use to build a sales funnel.
Again, the marketing tools you will create will be:
1. A one-liner
2. A website or landing page.
3. A lead-generating PDF
4. An email nurture campaign
5. An email sales campaign
Once you create these five pieces of marketing collateral and put them in play, your business will begin to grow.
Still, make a commitment now to finish the process. Whether you’re the CEO or simply lead a department, learning to create sales funnels and executing this marketing plan puts you ahead of an overwhelming number of professional marketers. Most marketing agents believe marketing is an art, not a science. We disagree. While there is art involved, it is very much a science. A science you can learn.
From today on, I deputize you as a part-time marketer. Whatever your job description is, add “part-time marketer” to the end of it and get to work creating, perfecting, and executing this plan.
And don’t forget to have fun.
Now, let’s start creating a marketing plan that works.